BT in the Middle East and North Africa

The value we deliver

We’re a leading global business communications provider. With more than 17,000 people worldwide, we supply ICT services to 5,500 multinational companies across 180 countries worldwide.
‪We combine our global strengths in networking, cloud-based unified collaboration, hybrid cloud services and security with our deep expertise and global delivery model to be a trusted partner for our customers. We provide them with the services they need to enable the digital transformation of their businesses.

We are supporting our customers in three core areas:

All are supported by best in class security and professional expertise to help you identify and protect what matters the most to your business.

Our portfolio strategy, the Cloud of Clouds, creates powerful new possibilities by combining our capabilities and expertise with those of our market-leading partners, globally into one cloud ecosystem. This is what truly brings digital initiatives to life for our customers.

What we do locally in Middle East and Africa

BT has been serving customers in the Middle East and North Africa (MENA) for more than 30 years. In 2006, Dubai was established as our sales and technical support hub for MENA, a region stretching from Morocco at its western end to Pakistan in the east. In the Kingdom of Saudi Arabia, BT operates through BT Al Saudia, a joint venture with HRM Prince Dr. Abdulaziz bin Sattam bin Abdulaziz Al Saud and a key partner to BT's strategy in the region.

BT Radianz service was launched in the UAE in 2007 to capitalise on Dubai's ambition to become one of the leading global financial centres. Today, more than 200 sites are connected to the shared services platform across the UAE and other Gulf Countries (GCC), including major international brokerages and banks as well as local exchanges (NASDAQ Dubai and Qatar Exchange, for example.

In 2008 BT opened EBTIC its Innovation Centre in Abu Dhabi in partnership with Etisalat and Khalifa University.

In February 2012 BT announced a series of investments into the region by adding more people on the ground, further strengthening its infrastructure in the region and rolling out new products and services from its global portfolio.

BT has been successful in proactively supporting the development of its major multinational customers and is helping the fast-growing regional airlines industry expanding globally.

More than 250 people support BT customers in the region which includes companies like Etisalat, Viva Bahrain, Unilever, Pepsico, Emirates Airline, Etihad Airways, NBAD, HBL and many others. BT has established relationships with more than 90 per cent of local and national operators across the region.

We go where our customers go and expand alongside their businesses. While delivering the mission-critical networked and IT services that support our customers' core operations, we unlock the hidden value in our customers' organisations as they address the key challenges of today's global marketplace. We have transformed from a telco operator to a customer-centric enterprise, with the most highly-skilled team and decades of industry expertise.

BT Customer Innovation Showcase launch in Dubai

On Monday 31st of March 2014 BT celebrated the official opening of its Innovation Showcase in Dubai in the presence of HM General Consul Edward Hobert, Luis Alvarez, CEO BT Global Services, Steve Masters VP Innovation BT Global Services and Wael el Kabbany, VP Middle East North Africa and Turkey.

This event marked a really important milestone for BT in the investment plan that we recently announced, but also provided our customers a unique and interactive experience of our services.

Our local offerings

In the MENA region, BT has specialist skills in transport and logistics, energy, financial services, media and broadcast, and telecommunications supporting both local companies with global ambitions, multinationals with local or regional needs, and all major telecommunication service providers with whom BT has carrier consulting and broadcasting relationships. BT also reaches customers through various strategic partnerships across the region.

BT supplies a core set of networked IT services such as managed global IP services, unified communications and convergence services, managed security and risk resilience services, managed call centre services, sector-specific professional services, and outsourcing to multinational organisations and international institutions.

Introduction to our Cloud of Clouds and our role as the Cloud Services Integrator

In the digital age, you need to make the most of the cloud to be successful, fast, agile and secure. Our portfolio strategy, the ‘Cloud of Clouds’ allows you to connect easily and securely to the applications and data you need, globally. We have the infrastructure, platform, tools, people, experience and relationships, making us the best partner for you to go on your cloud journey with, both now and into the future.

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What we do locally in Eastern Mediterranean

BT's network infrastructure is designed to ensure that the client's business-critical applications perform as effectively as possible. BT's global MPLS network also extends into Turkey with two nodes in Istanbul.

BT is one of the leading providers in the development and operation of virtual private networks (VPN) based on IP technology. With 7 x 24 Help Desk and experienced personnel BT in Turkey is the Satellite Center of Excellence. BT's experienced field personnel and partners enable the company to serve the networked ICT service requirements of both global and local companies.

Today, BT in Eastern Mediterranean region is a fully integrated networked IT services company with sales and marketing, network operations and data centre, 7*24 help desk, teleport infrastructure and field personnel.

What we do locally in Sub-Saharan Africa

Our business strategy for Sub-Saharan Africa is quite clear and twofold, providing best-of-breed managed network services for multinational companies operating in Africa, and providing expertise to the national operators to improve their retail and domestic market offerings to their respective citizens. BT has experience across all industry sectors but has unrivalled expertise in financial services, oil and gas, government, healthcare, media and broadcast, and transport and logistics.

BT is recognised as a leading provider of converged network services and we aim to help customers get the most out of communications technology by providing tailored solutions that are easy to use. Of the 53 countries in Africa, BT has registered entities in 32.

We have over 120 ICT (Information and Communications Technology) professionals and serve more than 300 blue-chip customers in the region, including Anglo American, Unilever, Thomson Reuters and Sasol. BT works with some of the world's most respected organisations, such as Accenture, Dimension Data, Microsoft, Avaya and Nortel Networks to deliver services to our customers. BT is also a gold certified partner of Cisco Systems.

BT's formula for success in global economies is the ability to be a global company that understands and embraces the local business environment. BT South Africa has entered into an agreement with investment holding company Sekunjalo Investments Limited, under which Sekunjalo will become a 30 per cent shareholder in BT's South African business. This partnership is a demonstration of BT's long-term commitment to South Africa and the broad-based black economic empowerment (BBBEE) agenda.

BT's Global Media Network has extended to South Africa and Nigeria; this enables the delivery of high quality realtime video content between South Africa, Nigeria and popular media hubs worldwide, offering a high performance and cost-effective alternative to satellite connectivity.

BT has also deployed the BT global voice platform in South Africa, providing carrier-grade global voice services for customers in the region.

This investment in technology is mirrored in our commitment to Corporate Social Responsibility: In 2007, we announced our development partnership with Unicef, committing R20m to enhance the quality of education for children from some of South Africa's poorest socio-economic backgrounds.

Olivier Fortuin, Managing Director, Sub-Saharan Africa

BT is already serving significant global and multinational companies in the Sub-Saharan Africa ICT market. By investing directly into infrastructure we are optimistic that our expanded footprint will continue to deliver our world class services to more companies."
- Olivier Fortuin, Managing Director, Sub-Saharan Africa



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BT in Middle East and North Africa

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