Unser Blog

The importance of collaboration within organisations


28 . Juni  2017

Dr Nicola Millard

Posts nach Autoren: Dr Nicola Millard, Head of Customer Insight and Futures, BT


Collaboration is, undoubtedly, an important part of every organisation. Employees think it, with nine out of ten people believing that collaboration has become increasingly important as technology changes the way we work.

But as important as collaboration might be, you still want to avoid forcing it around the office. While six in ten people feel they perform better in a team, a third of employees say they don’t need to collaborate to complete tasks.

This shows that people see collaboration as important — but not for every job. People work better together when they have a common cause. And it can be difficult to make that clear when different areas of your organisation end up working almost at odds with each other — even though they have the same shared goal of making your company more profitable.

Working together is about finding balance.

The role of the Chief Collaboration Officer

I would go so far as to say that every firm should consider having a chief collaboration officer to compliment the CEO and COO.

They are needed to tackle the collaboration conundrum, the term which sums up the challenges created by today’s mobile workforce. More and more employees are choosing to work from home or from dispersed offices (40% of workers globally to be precise), a movement made possible by technology but one which throws up new problems for company bosses.

I explored the collaboration conundrum in more detail during Innovation 2017, our June technology and innovation exhibition:

Read the full report.